Software as a Service or SaaS is growing fast and businesses are investing in these cloud technologies more than they did a couple of years ago. SaaS companies develop, host, as well as update products. The business has instant access in the global market and scales without escalating its product delivery costs.
The selling of SaaS is extremely different than selling more traditional products. SaaS business model includes recurring revenue, so the process is different than would be for B2C or B2B sales. Data Management Education center offers ‘selling enterprise software training course‘ to people interested in improving their career in enterprise sales. With proper training, you can build an appropriate sales cycle for a deal with a huge company and acquire success.
The relationship between the SaaS sales cycle and enterprise can be defined in three major stages. It will help the enterprise to determine the right action course for fulfilling their IT demands.
First stage – Ease and simplicity [Benefits]
The potential enterprise may be tight on resources and be struggling with a lack of IT staff to handle mission-critical IT projects. Fortunately, the SaaS business model can economically resolve this problem. There is no need for on-premise software installation and worries about supporting multiple OS and devices.
Besides, the costs and risks of CRM implementation are reduced. The SaaS providers have a per-use subscription plan. Besides, SaaS can exist internally, totally self-contained. From an enterprise viewpoint, employees can operate independently from the IT department, which makes the life of the company president or CEO easy.
There are no concerns about a costly investment like hiring a developer to create a SaaS site. It is a simple and easy solution for your business and the IT department.
Second stage – Enlightenment [Clarity on drawbacks]
SaaS at the departmental level, there is a silo effect. It means the on-demand apps remain efficiently disconnected from other software running within the enterprise. Therefore the data remains compartmentalized. Even if the mission-critical projects are done, there is a disconnection, which is seen as a setback to a process-driven enterprise. The lack of automation within the enterprise means more manual entry, more data duplication, and more human mistakes. Now, there is a need for reassessment!
Third stage – Reassessment
The first stage explored the benefits of SaaS, while the second stage defined the drawbacks of SaaS at the departmental level. Now, the enterprise needs to switch to an enterprise-level solution. This will remove the manual processes and duplicated work. Employees will find ways to take advantage of their apps and create an integrated valuable structure.
On-demand solution and integration
The integration will bind your on-demand solution into the current infrastructure. Thus your company can benefit from the on-premise as well as on-demand apps. The integration allows the company to multiply its power and reach through automatic sharing and updating data efficiently.
Information sharing offers management and employee a more correct picture of your overall business. Better decisions can be made and customers’ needs are taken care of on time thus enhancing your ROI. However, make sure to choose a SaaS vendor that brings powerful technology and a productive toolset to the table that can deal with any kind of integration scenario.